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What makes a profile successful?

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As part of your training, we encourage you to cultivate curiosity and explore what makes some profiles incredibly successful. Here are a few people who attract meaningful engagement on their social profiles. Who would you add to this list? Jack Welch  Who? Former chairman and CEO of GE, now commentator, business expert and management training […]

Refining your personal elevator pitch

thought leadership profile

Your professional biography is a vital part of your personal presentation. After all, it may well be the first thing that a potential customer, colleague or employer reads about you, so it’s worth taking time to get it right.  With the proliferation of social channels, there is the added adventure of describing yourself in a […]

Who do you think you are?

Light-bulb-moment

The term ‘thought leader’ seems to have proliferated, and come to mean different things to different people. So we thought it might be helpful to do a bit of thinking about what it really means in our terms, and in particular how it applies to B2B selling. A working definition Russ Prince and Bruce Rogers […]